// IN THIS COMPARISON
5 years building DTC & Shopify stores. Founded EcomLifters. Built ClearAudit.
// CLEARAUDIT
What ClearAudit does
ClearAudit is an AI-powered CRO audit tool. You paste a URL, and it analyses your page across 8 conversion areas — first impression, headline clarity, CTA effectiveness, trust signals, mobile readiness, speed perception, SEO basics, and conversion flow — returning a scored report with specific, actionable findings in 90 seconds.
The focus is on conversion: what's wrong with your headline, why your CTA isn't clicking, which trust signals are missing, and how your page compares to named competitors (including Indian D2C brands). The free tier gives 2 full audits per month; paid plans start at ₹199/month.
// MY WEB AUDIT
What My Web Audit does
My Web Audit is a white-label audit platform built for digital agencies and freelancers. It generates automated website audit reports — covering technical SEO, page speed, mobile compatibility, on-page factors, and accessibility — that agencies can brand with their own logo and deliver to clients as PDF reports. Plans start around $49/month.
My Web Audit is strong at technical discovery: broken links, missing meta tags, page load issues, SSL status. It is not designed for CRO diagnosis — it won't tell you that your headline is weak, your CTA is misaligned with your value proposition, or that you're missing the specific trust signals that convert in your category.
“White-label reporting and conversion diagnosis are different jobs. A branded PDF that says 'fix 142 technical issues' impresses a client in the pitch; a one-line finding that says 'your mobile CTA is below the fold and you're losing the 75% of Indian traffic that never scrolls' is what actually changes the revenue. Agencies need both — at different moments.”
// HEAD TO HEAD
Feature comparison
| Feature | ClearAudit | My Web Audit |
|---|---|---|
| Primary focus | CRO — conversion diagnosis | Technical SEO + site health |
| White-label reports | ✗ | ✓ Branded PDFs |
| CRO scoring | ✓ 8 conversion areas scored | ✗ |
| Headline/copy analysis | ✓ Specific copy fixes | ✗ |
| India market benchmarks | ✓ GIVA, Nykaa, Snitch peers | ✗ US-centric |
| Technical SEO checks | ✓ Basic coverage | ✓ Deep coverage |
| Speed of results | 90 seconds | Minutes |
| Free tier | ✓ 2 full audits/month | ✗ |
| Starting price | ₹199/month (~$2.50) | $49/month |
| Cold outreach use | ✓ Audit any URL instantly | ✓ Works on any URL |
| Revenue impact estimate | ✓ | ✗ |
| Named competitor audit | ✓ | ✗ |
Both tools work on any public URL, so both suit cold outreach. The difference is the output: ClearAudit hands you a conversion finding you can quote in an email; My Web Audit hands you a branded report you deliver after onboarding.
// PRICING
Pricing comparison
| Plan | ClearAudit | My Web Audit |
|---|---|---|
| Free tier | ₹0 — 2 full audits/month | — |
| Entry paid | ₹199/month — 20 audits | $49/month |
| Mid tier | ₹499/month — 60 audits | $99/month+ |
| Enterprise | ₹1,499/month — 200 audits | Custom |
My Web Audit pricing shown is approximate and US-dollar denominated. ClearAudit pricing is per audit credit, billed in INR — a meaningful gap for India-based agencies and freelancers watching software spend.
// DECISION GUIDE
Who should use which tool
Use ClearAudit if…
- You want to know why a page isn't converting, not just what's technically broken
- You're doing agency cold outreach and need fast, specific findings to quote in emails
- You're auditing Indian D2C or ecommerce brands and need relevant benchmarks
- You want instant results at a fraction of the cost
Use My Web Audit if…
- Your agency needs to deliver branded, white-label PDF audit reports to clients
- You want deep technical SEO coverage — broken links, crawl issues, structured data
- Client deliverables require your logo and branding on the report
- You're building a repeatable agency audit offering for retainer clients
The verdict
These tools aren't really competing — they serve different moments in an agency's workflow. My Web Audit is a client-delivery tool for polished technical reports; ClearAudit is a diagnosis tool that tells you what's killing conversion and how to fix it. CRO work and prospecting: ClearAudit. White-label client reports for technical SEO: My Web Audit. Serious about both? Run them together.
Frequently asked questions
What is My Web Audit and what does it focus on?
My Web Audit is a white-label website audit platform designed for digital agencies. It runs automated technical and SEO audits and produces branded PDF reports that agencies can deliver to clients under their own logo. It focuses primarily on technical hygiene — broken links, page speed, meta tags, mobile compatibility — rather than CRO diagnosis.
What is the difference between ClearAudit and My Web Audit?
The fundamental difference is focus. My Web Audit is built to help agencies create client-ready technical audit reports. ClearAudit is built to diagnose why a specific page isn't converting and tell you exactly what to fix — headline weaknesses, CTA gaps, trust signal failures, and copy problems. One tells you the site has issues; the other tells you how to fix conversion.
Does ClearAudit support white-label reports?
ClearAudit's current plans do not include white-label branding. My Web Audit is the stronger option if your agency's workflow depends on sending branded PDF reports under your own logo. If your goal is to run a quick CRO diagnosis to use in cold outreach or internal analysis, ClearAudit's instant output is more useful.
Which tool is better for agency cold outreach?
ClearAudit is significantly better for cold outreach. You can audit any public URL in 90 seconds and get specific named findings — 'your hero headline doesn't communicate the primary benefit,' 'your CTA is buried below the fold on mobile' — that you can quote directly in an outreach email. My Web Audit is better suited for producing reports after a client has been onboarded.
Does My Web Audit cover Indian websites and benchmarks?
My Web Audit is primarily US-centric in its benchmark data and recommendation context. ClearAudit includes India-specific benchmarks, comparing your page against relevant Indian D2C competitors like GIVA, Nykaa, and Snitch. If you are auditing Indian ecommerce or D2C brands, ClearAudit benchmarks will be significantly more relevant.
Can I use both ClearAudit and My Web Audit together?
Yes, they serve different purposes and complement each other. Use ClearAudit to quickly diagnose CRO issues during prospecting or pre-launch review. Use My Web Audit to produce polished, white-labeled technical audit reports for client delivery. Together, they cover both the technical health and conversion performance dimensions of a full website audit.
About ClearAudit
ClearAudit is an AI-powered website audit tool built for Indian founders, growth marketers, and agencies. Paste any URL and ClearAudit returns a full CRO, UX, copy and SEO audit in 90 seconds — 8 scored areas, 3 critical issues with exact fixes, named competitor benchmarks, and a revenue impact estimate. Free to try, ₹199/month thereafter. Built by Tanuj Rajput.
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